Gina Gotthilf1 posts

Gina Gotthilf

@gina-gotthilf

Led Duolingo from 3M to 200M users. Reinvented growth through voice, PR, and understanding people's psychology.

#growth#brand strategy#communication#consumer products

The A-side/B-side framework: We're trained to share only our highlight reel. But between every A-moment are countless B-moments we bury. Recognizing your B-moments as moments — not permanent states — is what keeps you resilient.

#startups#design#growth#strategy#b2c#career