Growth sometimes gets this reputation that it's just pure metrics hacking. But the job is to connect users to the value of your product.
#growth#analytics#design#b2c#leadership#product-management
Albert Cheng
@albert-cheng
Consumer growth expert who led growth at Duolingo, Grammarly, and Chess.com, known for the explore-and-exploit framework for finding hidden growth opportunities.
#consumer growth#retention#experimentation#freemium#b2c
At Chess.com, we discovered 80% of users review their games after a WIN — not a loss. We flipped the post-game experience to show your brilliant moves instead of blunders. Result: +25% game reviews, +20% subscriptions, significant retention gains.
#growth#analytics#design#b2c#leadership#product-management